2013-2014 Gear Sightings

[Chadd 916]

looks like bauer is trying to get a foot in where gongshow is at. Just another way of building the brand from home to the rink and back if that's the case.

When you're already the dominant player in a market, you have to come up with new revenue streams in order to grow revenues and make investors happy.

[Harv 86]

Thought that said ''Chirp faster'' and was like

[chippa13 1844]

The little mom and pops probably will stay away from this stuff but the bigger chains will have no problem devoting a corner to it.

[shooter27 116]

The little mom and pops probably will stay away from this stuff but the bigger chains will have no problem devoting a corner to it.

Agreed. I was in a Total Hockey a while back that had a rack of the Gongshow jeans.

[JGraz15 53]

Also from Bauer's twitter

https://twitter.com/bauerhockey/status/388303575673503744

[Amiroo39 121]

Also from Bauer's twitter

https://twitter.com/bauerhockey/status/388303575673503744

Any guess as to the thinking behind the name? MX3, so 3rd gen, sure 3 replaces the G, but the M? just curious.

Thought Boyd Gordon of the Oilers has a very neat way of wearing his 7k pros. Cut off the bicep guard, forgo the middle strap, tape the heck out of the slash guard.

[JR Boucicaut 3759]

Agreed. I was in a Total Hockey a while back that had a rack of the Gongshow jeans.

I have an entire island table. LOL

[Monty22 821]

Thought that said ''Chirp faster'' and was like

That makes more sense than the "Chip Farter" I thought I saw...

[EBondo 232]

That makes more sense than the "Chip Farter" I thought I saw...

Haha I saw Chip and just guessed the Foster, Googled a little bit and found the bit about the jeans.

Color me intrigued to say the least.

@Junkyard - Hard goods meaning?

[t6lock 24]

well that didn't last long, Kesler is back in vapor skates

[Stewie 721]

Just imagine guys getting off the ice and switching to the jeans before the post game

[Chadd 916]

This is the start of Bauer selling direct. I can't see many retailers wanting to bring this into their store and taking up valuable square footage.

It will start with the pants, then the apparel, and finally, hard goods will follow.

If it gets margins more like normal clothing and less like gear, I wouldn't be surprised to see some try it.

[metalwinger13 1]

Any guess as to the thinking behind the name? MX3, so 3rd gen, sure 3 replaces the G, but the M? just curious.

Thought Boyd Gordon of the Oilers has a very neat way of wearing his 7k pros. Cut off the bicep guard, forgo the middle strap, tape the heck out of the slash guard.

Ive seen pictures from when Ian White was with the Wings where he would do something similar

[EBondo 232]

Just imagine guys getting off the ice and switching to the jeans before the post game

All I know is that if it's anything even remotely close to what Chip & Pepper's jeans sell for, I won't even be looking at them let alone buying them.

[steve66 45]

Not surprised to see Bauer get into this side of the market now i've had time to digest it. I'm sure the price point will be reasonable otherwise there's no point doint it. I'll be looking to get my butt in some...

[Neo5370 132]

Also from Bauer's twitter

https://twitter.com/bauerhockey/status/38830357567350374

Where's the tendon guard?

[JGraz15 53]

Where's the tendon guard?

Those might be goalie skates?

[Neo5370 132]

Those might be goalie skates?

I thought so too, but it didn't make sense to me to display player skates - player skates - then, boom, combo breaker, goalie skates.

[AIREAYE 248]

They're not goalie skates. It's the picture angle

[flip12 699]

They're not goalie skates. It's the picture angle

Yeah, I think the tendon guard's the bright white patch above the supreme pillow thing. It looks like the skate is rotated so the mx3 is rotated about 90-degrees from the nxg and totalOne in the shot, but it's a little hard to tell.

[Hooah4 12]

Not surprised to see Bauer get into this side of the market now i've had time to digest it. I'm sure the price point will be reasonable otherwise there's no point doint it. I'll be looking to get my butt in some...

keep in mind gong-show jeans sell for $100 US.

[SirJW 207]

Re: Bauer and other hockey Co's getting into clothing.

See - Surf/Skate industry....

[Stewie 721]

Re: Bauer and other hockey Co's getting into clothing.

See - Surf/Skate industry....

It's a little different than that industry, as their initial foray was due to them making products essential for the sport, board shorts. They then decided to get engrossed in the culture making pretty much everything. Blue jeans have nothing to do with hockey, but I get where your coming from

[SirJW 207]

It's a little different than that industry, as their initial foray was due to them making products essential for the sport, board shorts. They then decided to get engrossed in the culture making pretty much everything. Blue jeans have nothing to do with hockey, but I get where your coming from

On the surface it may sound like that but as you say, what do blue jeans have to do w/ Surfing. No one in the clothing industry could have ever predicted what happened to Surf clothing. However they do sell the myth / fantasy of Surf Culture to the middle country that may not be the same as selling hockey culture. But I see a market and one that could expand. Why wouldn't a kid rather have Bauer jeans instead of Levis? As well it saves a trip for moms to be able to get hockey gear and fall clothing at the same time.

[AIREAYE 248]

Great point JW, and the market has proven that it is willing to put up with and even embrace high end jeans. Although I highly doubt Bauer will play in the $100+ range, they will get attention if they offer their jeans at that $70-99 range.