Had same problem with 703's (they are super narrow in a heel). So in this order i tried: 1. Used thinner sock. (ehh.. not that much better) 2. Baked them again, and 'worked' the heel in. (helped a bunch) 3. tried thinner footbed from vector skates. (lowered the heel by about 1.5 mm, heleped some more. 4. Had them punched where those side heel spurs are, on one side only (PERFECT). Hope that works for ya.