Any company that tries to put down or bash another or mention them in their advertising only looks like desperate chumps. Pepsi vs coke comes to mind. Pepsi always bashes coke in its ads, where coke always goes the route of our products make people happy, and have a good time and tastes great. This is no different. Just makes warrior look like they have nothing to say except, hey! Bauer sucks! So since they suck, we are awsome. Nice job warrior, I'll be picking up my 1x feb 13 whether or not it has the same type of release or name. Why? Because when you look at Instagram, videos, ect of the stick it's about what makes it a great stick, not how other sticks suck compared to it.