Bought it yesterday, wore it last night, the advertising for air flow was correct. I was in the market for a white helmet since my ice team wears white jerseys and I'm always in the market for air flow in a helmet. My black helmet is a Reebok 11K, the Inhaler kills it with air flow and it seems lighter. The $130 price tag with a cage also beats the last 2 helmets I've worn, Cascade M11 and the 11K. The sweat band seemed to keep the sweat out of my eyes, the air flow kept me cooler and I really liked it for the no check ice league I'm in. I love holes!