There have been many products that were superior to others but lacking brand name, never made it or became popular. Unfortunately in the hockey market today, popularity and wearing popular brand equipment is much more important thant fit, form and function. The Mako's may have the Easton name on them, but they are far from a Easton product, essentially a rebranded MLX designed by the same MLX team. Funny, when MLX's were out people were drooling over them, but put a Easton name on a MLX and somehow they no longer have appeal. Yes, Easton's poor history with the S series skates are partially to blame.. The reverse of this is the Itech Concept II Visor. Was a very poor seller as a Iteck, but slap a Bauer name on it and they now fly off the shelf. Personally, I think the big mistake for the Mako is the overdoing of the orange color. Too many sales are lost for this reason alone.