2013-2014 Gear Sightings

[raganblink 82]

Im not saying they didn't copy Bauer - I posted that same time as you Marcelo.

They pretty much copied Bauer, however the colors its hard to change those up much. Plus the way the accents are, only certain accents look good. They've been making stuff for decades and they've honed in what looks good and what doesnt.

[JR Boucicaut 3759]

What hockey companies have debuted products via their sponsored athletes social media? What products? I am talking first public views.

You're right - it's all a part of their marketing campaign - allowing their guys to "leak" the product.

It's also been a bit of a struggle for me as for the last year, info has been very slow to come out of their camp, and I'm contacted post-leak.

[mojo122 530]

And from what I've seen the rinks here in the Northeast, their marketing strategy isn't working.

[BenderHockey 127]

And from what I've seen the rinks here in the Northeast, their marketing strategy isn't working.

Are they even available to the public yet?

[Tyler Roy 86]

Not yet.

[jsykes 35]

The RS and Total One are yellow and black but no one would argue they look the same. This stick does look very similar to Bauer.

I dont see the TO in the stick at all other than similar colors. Colors arent even the same as the CCM yellow is a brighter yellow.

[mojo122 530]

Are they even available to the public yet?

I'm talking about current/available CCM product.

[icewalker_bg 126]

I don't see it being that close to the Supreme. Its definitely different and as mentioned above, they are not a million combo that are attractive, black n yellow is just sexy. And the RBZ didn't look anything like a APX.

[hckysticks 1]

If anything, I think the new Tacks stick looks the most like the original Warrior Dynasty Grip

[bg9 12]

Well its be smart about this for a second.

Would you prefer for them to do orange? Cant do that - Easton's been using it.

Well what about blue? It doesn't look that great, and Nexus is using it going forward, so they'd be copying someone else.

Oh I know! Lets go with Green. Oh wait, it looked terrible. Remember the Kronik? I think that was the last stick to use that as its primary color.

The simple truth is there are only so many color combos that look good. There are a finite number of colors, and even fewer that look well together and that can SELL. Easton and Warrior have tried having a myriad of colors, and it doesn't help sell product. I would argue it hurts because there is no brand loyalty from year to year. They are clearly 3rd and 4th in hockey, maybe its because year in and year out everything looks completely different? I know thats not the sole reason but I am sure it doesn't help.

This is why I think Easton shouldn't have abandoned their chrome look. They sort of owned that, even though others did try to emulate it.

[Crossen463 8]

If anything, I think the new Tacks stick looks the most like the original Warrior Dynasty Grip

That's the first thing I thought, I think it looks really sharp though. I miss when companies offered the same stick in like 4 colorways. I understand that's probably expensive to produce, however..

On another note, I spotted the new graphical additions to Moulson's STX "Stallion." Looks like yellow is the it color this year.

[AIREAYE 248]

Looks like a ripoff RS2.

[Gummer12 134]

Black n Yellow, Black n Yellow... wonder where they got that idea from??

[EBondo 232]

Black n Yellow, Black n Yellow... wonder where they got that idea from??

"You know what it issssss....."

[Amiroo39 121]

Couldn't help but notice this around an NHL Rink:

[flip12 699]

Couldn't help but notice this around an NHL Rink:

Bauer/Nike Flexlites in front of a Nike Hockey ad?

[chippa13 1844]

Black n Yellow, Black n Yellow... wonder where they got that idea from??

Stryper, of course.

[laserrobottime 148]

Couldn't help but notice this around an NHL Rink:

Nike Hockey has a big Canadian presence. They even have the NikeHockey twitter handle.

[aviery 11]

Alex Ovechkin sporting 13/14 Nike Pro Combat Training Apparel

http://nikeinc.com/nike-athletic-training/news/nike-hyperwarm-technology-embracing-the-elements#/inline/24453

[smcgreg 81]

Stryper, of course.

Dood!!!! Stryper rocks.... for God!

[OldCY 94]

Looks like Kreider ditched the Re Akt for a 5100 last night.

[PMurphy17 25]

Nike Hockey has a big Canadian presence. They even have the NikeHockey twitter handle.

I totally disagree. The only involvement is with Hockey canada with uniforms. Nike Hockey is all about marketing to sell product. They market themselves to be something they are not. They spend tons of money creating commercials that trick people into thinking they are a hockey company. Playing NHL hockey players to wear their base layer is only to make it sell in the Mass sporting goods stores in Canada. Otherwise they would sell significantly less. I would bet they don't have more than 5 hockey stores buy anything from them.

[laserrobottime 148]

So...exactly like Under Armour in the US?

[dsjunior1388 81]

Warrior, stepping out of the box as usual, makes a commemorative plaque for Teemu Selanne out of the mold for his blade.

[stevelknievel 51]

That is dope